I've said before, that affiliate site case studies suck, and I still think that. They do suck, because they're impossible to follow as a perfect example of what to do with your own affiliate site.
If a case study is too specific, then it's hard to apply the principles to your own niche. If it's too broad, then it's hard to understand really what happened and how you can replicate it.
So rather than just complain, I'm just writing up my own reports in a way I thinks can be helpful. Here, you'll find some posts about earnings breakdowns similar to income reports, as well as some specifics about experiments I run and how they turn out.
I do a lot of testing stuff out to see what works and what doesn’t, but the issue with most case studies is that they are done on test websites, so you can never really see how things pan out. Most full-on case studies that reveal things like URLs and keywords get spammed, copied, and attacked, so most people won’t do that anymore.
So these posts look at specific actions I’ve taken on my own sites, with details on actions you can (or shouldn’t) take on your own sites based on my own experiences as an affiliate marketer.
I try to publish everything after they are finished rather than tracking in real time so that I have time to digest the information and publish it in a way that is useful to you.